Even a spectacular, eye-catching exhibition stand design can make a dented impact if manned by a poorly dressed staff. How to dress for a trade show is a crucial aspect of your marketing presentation. As such your attire needs to match the appropriate industry, practicality, and […]

It’s not always easy to have a good sales talk at an exhibition. How can you attract the visitor’s attention and what’s your message? Things can’t go wrong if you follow this strategy. In this article we will help you understand the strategy on how to be good in sales talk […]

Participating in an exhibition can sometimes be daunting, particularly if your event is just around the corner and you still haven’t planned the right strategy for your show. You need to brainstorm exhibition ideas that would benefit your exhibition booth and take note of a few things […]

Are you a business owner or marketer who’s serious about maximizing your exhibition ROI? About 80% of the B2B marketers say that when talking about efficiency, it all boils down to the statistics. It is all because an exhibition is a platform that brings vendors from around the world […]

What will it cost to participate in an exhibition? Not quite unimportant, especially if you wish to participate for the first time. Should you buy or rent a stand? you will definitely wonder. Even if you are an ‘experienced’ exhibition participant it might be wise to check the costs of […]

Should I rent or rather buy a booth? It’s a frequently asked question. Before we get to answer about trade show rental vs buying, here are some questions that you should take into account: […]