The answer is a combination of the all the above. By brainstorming, while keeping your agenda in mind you and your team can come up with a relevant set of exhibition graphic design ideas for you to use. Research is quite important as well since what might have been a must-have design be […]

Go big or go home. This often seems to be the motto that exhibitors feel they have to follow. The facts and figures are thrown around about attendee attention span, exhibition stand competition, and limited space. Any exhibitor can feel hard-pressed to invest in a large and lavish exhib […]

Augmented reality, virtual reality, beacons, and touch screen technology are leading the charge. More and more exhibitors are incorporating these technologies in their exhibition stand designs. Since these technologies excel at creating immersive experiences for visitors. They will only […]

An exhibition serves as a great medium to promote your brand and come up with innovations that bring changes. Exhibition stands works as a mirror image of any company’s brand value and prestige. And therefore it is essential that it is portrayed the right way. You might have a great team […]

If you are an aspiring brand that strives for continued success and growth, you have several reasons to participate in a trade show. The most common reasons that, probably, first come across your mind are peer-networking, market-testing, or reigniting brand presence. However, if you give […]

Having an exhibition stand offers several benefits for your business. It’s easy to dismiss fairs due to the amount of expenses involved. For many businesses, it can get tedious to measure their ROI since it’s not as simple as checking the cost you’re looking at different stand types. But […]