A lot of times an original exhibition design loses ground and connection with its audience. Instead, something we were all familiar with can break new ground. With regard to the exhibition stand design, we notice “brand stands” increasingly switch to “brand experience”. The exhibitions […]
Do you know why professionals are now inclining towards LinkedIn to promote their exhibition booths and secure meetings before the exhibitions? Simply because LinkedIn is not rocket science; in fact, its simple and straightforward approach helps businesses focus on niche brands and […]
If your company is planning to take their step forward in the European market, we understand how much it would help to build strong brand awareness on a global scale. Exhibiting in Europe provides you a great opportunity to broaden your customer base beyond your horizon. It not only […]
Every year companies take part in various exhibitions around the world. With the growing competition around and the constant juggling in the company budget, businesses strive hard to make their company stand out from the competitor. Especially, a first-time exhibitor or a start-up is […]
There are several studies that cite how colour affects the presumed perception of your brand. Most of these studies have found that colour affects 90% of your initial judgment when perceiving a brand. This puts colour right next to design and content, as one the main pillars for […]