Updated- 12th September, 2024

Must-Exhibit Exhibitions in Switzerland 2025

Switzerland, with its renowned industrial expertise and global influence, is an exceptional destination for businesses aiming to expand their reach in Europe. Known for its financial sector, cutting-edge technology, pharmaceuticals, and precision engineering, Switzerland is home to a thriving business environment. The country’s strategic location at the heart of Europe makes it a hub for international trade, drawing in businesses from around the globe.

The country is packed with significant trade shows that cover various industries, from technology to luxury goods and everything in between. Exhibiting at these trade fairs not only gives you direct access to potential clients and partners but also allows you to showcase your brand in a competitive marketplace. Engaging in face-to-face interactions with key players in your industry is invaluable, as it helps you forge lasting connections and gain insight into market trends.

With so much at stake, securing your spot with an eye-catching trade show booth rental at these upcoming trade shows could be a game-changer for your business. Below, we’ve highlighted some of the must-attend events in Switzerland, offering prime opportunities for exhibitors like you to make an impact.

Jump to Section:

1. Ferienmesse Bern 2025
2. EMPACK 2025
3. Logistics & Automation 2025
4. HARDWARE 2025
5. BAUMAG 2025
6. FESPO ZÜRICH 2025
7. DIA Europe 2025

1. Ferienmesse Bern 2025

When: 23rd January to 26th January, 2025

Where: BERNEXPO, Switzerland

Industry: Travel

About the Trade Show:

If you’re in the travel and tourism industry, Ferienmesse Bern is a must-exhibit event. This vibrant trade show, also known as the Bern Holiday Fair, offers a unique platform to connect with over 3,000 travel enthusiasts and industry professionals eager to explore the latest trends and destinations. From local getaways to exotic adventures, attendees come to seek inspiration for their next trip, making it a golden opportunity for exhibitors like you to showcase your travel-related solutions.

With 300 exhibitors and over 20,000 m² of hall space, Ferienmesse Bern brings together a high-quality and diverse visitor portfolio, ensuring you get the exposure you need. The event also features 300 lectures, offering insights into tourism trends and leisure activities, which means there’s always something engaging happening on the show floor.

By exhibiting at Ferienmesse Bern, you’ll have direct access to a targeted audience that’s ready to discover new travel opportunities. Whether you’re promoting destinations, services, or travel-related products, this event provides the ideal platform to elevate your brand and build lasting connections in the tourism industry. Showcase your expertise with a standout trade show booth design from expert exhibition stand builders in Bern that captures the attention of your target audience, ensuring you make a lasting impression.

If you’re interested in exhibiting at travel industry shows, Austria is a top choice. Just search for the top upcoming trade shows in Austria to find some great opportunities!

2. EMPACK 2025

When: 22nd January to 23rd January, 2025

Where: Messe Zurich, Switzerland

Industry: Packaging

About the Trade Show:

EMPACK is Switzerland’s largest packaging trade fair, and if you’re in the packaging industry, this is the event you can’t afford to miss in 2025. EMPACK offers a complete view of the packaging value chain, from creative design and development to the technical processes of packaging and filling. It’s the perfect platform to showcase your innovations and cutting-edge solutions to a highly targeted audience.

With over 100 companies exhibiting and more than 4,500 qualified decision-makers expected, EMPACK is your chance to stand out in the competitive packaging market. Not only do 83% of visitors consider this event a “must-attend,” but the specialised focus ensures that you’ll be engaging with professionals who are genuinely interested in your products and services. This show is designed for decision-makers seeking the latest in sustainable solutions and new technologies, making it an ideal space to present your packaging innovations and build meaningful business connections.

Exhibiting at EMPACK allows you to position your brand at the forefront of the packaging industry, where innovation and sustainability take centre stage. Partnering with experienced exhibition stand builders in Zurich ensures that your trade show booth stand attracts the right attention, helping you make a lasting impression on key decision-makers. Don’t miss this opportunity to showcase your solutions and elevate your business at Switzerland’s premier packaging event.

3. Logistics & Automation 2025

When: 22nd January to 23rd January, 2025

Where: Messe Zurich, Switzerland

Industry: Logistics & Packaging

About the Trade Show:

Logistics & Automation is the go-to event for professionals in the logistics and supply chain industry, offering unparalleled access to the latest technologies and innovations. As the largest trade fair of its kind in Switzerland, it presents a focused platform for businesses looking to showcase automated storage solutions, conveyor technologies, packaging systems, and much more. This two-day event is packed with opportunities to elevate your brand, generate high-quality leads, and connect with key decision-makers.

With over 180 companies exhibiting to an audience of 3,500 qualified visitors, this is your chance to make a strong impact in the logistics sector. The event is highly regarded, with 83% of attendees rating it as a “must-attend” for staying ahead of industry trends. The high quality of the visitors means you’ll be engaging with professionals and decision-makers who are ready to explore new, sustainable solutions and technologies that can transform their operations.

To ensure your presence stands out, getting a exhibition stands for hire from experienced exhibition stand contractors in Zurich is important. Don’t miss out on this chance to showcase your innovations and make valuable business connections at Logistics & Automation 2025.

4. HARDWARE 2025

When: 12th January to 14th January, 2025

Where: Lucerne Exhibition Centre, Switzerland

Industry: Hardware and Tool

About the Trade Show:

Hardware is the premier event for professionals in the hardware and tools industry, offering a crucial platform for networking, product showcases, and industry updates. As the demands on manufacturers, suppliers, and retailers continue to evolve, Hardware provides the perfect environment for personal interaction and product presentations, allowing you to highlight your latest innovations and solutions. This is where industry specialists come to exchange ideas and explore the future of hardware.

With 2,000 trade visitors and 300 leading brands in attendance, the event is designed to foster meaningful connections and facilitate in-depth discussions that can help strengthen your customer relationships. Whether you’re engaging with existing clients or introducing your business to new prospects, Hardware gives you the visibility and attention needed to leave a lasting impression.

Exhibiting at Hardware not only boosts your brand’s exposure but also helps you create a dynamic trade show experience that resonates with visitors. With a professional bespoke exhibition stand contractor in Lucerne, you can design a custom exhibition stand that showcases your products in an engaging, interactive way. This approach ensures visitors come to your trade show booth display informed, with clear questions, ready to explore what you have to offer—making it an essential event for those looking to grow their business in the hardware industry.

5. BAUMAG 2025

When: 23rd January to 26th January, 2025

Where: Lucerne Exhibition Centre, Switzerland

BAUMAG has grown from its humble beginnings in 1984 to become Switzerland’s leading construction machinery trade fair, attracting industry professionals from across the country and its neighbors. Held every two years, BAUMAG is the go-to event for showcasing the latest innovations in the construction sector. In its previous edition, this trade show drew over 18,000 visitors, providing a unique opportunity for exhibitors to connect with key decision-makers and industry experts.

BAUMAG 2025 promises to once again be the premier platform for the construction and ancillary industries in Switzerland. It offers an unrivalled opportunity to engage in personal exchanges, foster new relationships, and maintain existing customer contacts. The fair’s rich history and reliable organisation make it an event that is trusted by both exhibitors and visitors alike.

By exhibiting at BAUMAG, you’ll benefit from high-quality leads, meaningful conversations, and a chance to present your cutting-edge solutions to a broad yet targeted audience. To maximise your impact, working with exhibition stand builders in Lucerne can help you create a bespoke exhibition stand that reflects your brand and captures the attention of decision-makers.

6. FESPO ZÜRICH 2025

Industry: Travel

About the Trade Show:

FESPO in Zurich is Switzerland’s largest travel and leisure fair. It is the perfect stage to connect with a highly enthusiastic and travel-loving audience. FESPO will welcome over 45,000 visitors, offering you the chance to immerse them in new travel experiences and inspire their next big adventure. Whether you’re showcasing destinations, travel services, or leisure products, this is the ideal event to present your expertise and engage with travellers eager to explore the world.

With 500 national and international exhibitors, FESPO provides a bustling environment where you can stand out, interact with potential customers, and offer them personalised advice. The event’s scale ensures you reach a broad audience while also having the opportunity to foster meaningful, in-depth conversations that build trust and interest in your offerings. Exhibiting at FESPO is not just about gathering leads—it’s about building connections that inspire travellers and distinguish your brand in a highly competitive market.

7. DIA Europe 2025

When: 18th March to 20th March, 2025

Where: Congress Center Basel, Switzerland

Industry: Neutral Healthcare

About the Trade Show:

DIA Europe 2025 is the premier event for life science professionals, offering a unique platform for experts in pharmaceuticals, medical devices, and related fields to engage in meaningful discussions. Taking place in the dynamic city of Basel, this event will attract over 1,500 professionals dedicated to discovering, developing, and managing the life cycle of medical products. With sustainability being a key theme, DIA Europe 2025 is the perfect venue to explore how collaboration and innovation can drive a more sustainable future in healthcare.

At DIA Europe 2025, you’ll have the opportunity to join thought leaders and decision-makers from across the globe to discuss everything from pharmaceuticals’ environmental impact to building sustainable healthcare partnerships. This is not just a networking event; it’s a place where life sciences professionals come together to inspire actionable outcomes and mobilise real solutions for the industry.

For exhibitors, this is a golden opportunity to showcase your innovations and expertise. A well-designed stand rental from exhibition stand builders in Basel will help you create an engaging display that attracts the right attention and sparks meaningful conversations. Be part of this forward-thinking event and leave your mark on the future of the pharmaceutical and healthcare industries.

Conclusion: 

As the year comes to a close, exhibiting at December trade shows presents a unique opportunity to make a lasting impression. These events offer the perfect platform to showcase your latest innovations, engage with industry leaders, and build meaningful connections that can drive your business forward. Whether you’re entering new markets, solidifying existing relationships, or launching new products, participating in these shows allows you to highlight your brand in front of a highly targeted audience.

Ensuring your booth stands out amidst the competition is essential for maximising your impact. That’s where Expo Display Service comes in. With over four decades of experience in the industry, we are trusted exhibition stand builders in Switzerland and across Europe, offering complete turnkey rental services. Our comprehensive solutions include everything from exhibition stand design and build and graphic printing to expert project management, as well as on-site installation and dismantling. With in-house facilities across seven European countries, we handle every aspect of your trade show booth service without relying on third parties, ensuring a smooth, hassle-free experience.

Partner with Expo Display Service to create a bespoke exhibition stand that not only meets your business objectives but also leaves a lasting impression on your audience, making your participation in any trade show a success.

If you’re thinking about exhibiting in another country, Germany is a fantastic option for trade shows. Check out our blog on the top 15 exhibitions in Germany to get started! Once you’ve picked the trade show you want to exhibit at, reach out to us at +49 (0) 6227 877-290 or international@expodisplayservice.com.